Influence of Exposure Duration on the Effectiveness of Changeable-Message Signs in Controlling Vehicle Speeds at Work Zones

In work zones, drivers do not slow down in response to conventional signs. Changeable-message signs (CMSs) equipped with a radar unit can be used to display specific warning messages to speeding drivers. The radar unit detects the speed of each vehicle entering the work zone and can be programmed to activate the CMS if the speed of the vehicle exceeds a preset threshold value. A two-phase longitudinal study was conducted. The first phase, conducted by Garber and Patel, examined the short-term effectiveness of the CMS with radar in reducing vehicle speeds in work zones. The second phase, some of the results of which are presented, evaluated the influence of the duration of exposure of the CMS with radar on its effectiveness in reducing speeds in work zones. Speed and volume data for the population were collected at the study sites by automatic traffic counters placed at the beginning, middle, and end of each work zone. In addition, the speeds of individual drivers who triggered the CMS by exceeding the threshold speed were also recorded (using a video camera) at two other locations within the work zone for several weeks and analyzed. The results of the study indicated that the duration of exposure of the CMS does not have a significant impact on speed characteristics and driver behavior. Therefore, the CMS continues to be effective in controlling speeds in work zones for projects of long duration. The results also indicated that the CMS with radar reduces the probability of speeding at work zones and that this effect is maintained for at least up to 7 weeks.