Your Guide to Work Zone Public Outreach Campaigns

With work zones accounting for 10 percent of all roadway congestion and ranking second only to poor traffic flow in causing dissatisfaction among drivers, communicating with road users, the general public, area businesses, and others about road construction projects and accompanying work zones is essential to the smooth operation and completion of a project. A new guidance document available from the Federal Highway Administration (FHWA), Work Zone Public Information and Outreach Strategies, is designed to help transportation agencies plan and implement effective public information and outreach campaigns for work zones. This document also provides support to agencies in their efforts to implement the recently updated Work Zone Safety and Mobility Rule.