Work zone safety program with printed material, public service announcements, and corresponding highway signs. Public awareness efforts include information hotlines with details on lane closures, … [Read more...] about Give Us a Brake
“Slow for the Cone Zone”
The California Department of Transportation (Caltrans) introduced its "Slow for the Cone Zone" safety campaign at a news conference in 2000. Hoping to reduce accidents in highway construction and … [Read more...] about “Slow for the Cone Zone”
Work Zone Safety
Major public awareness efforts include publicizing information on major work zones through news releases. A CD of potential work sites (with map) is sent to each TV station and newspaper with … [Read more...] about Work Zone Safety
Impact / Zone
Campaign attempted to personalize work zone workers. They could be your wife, mother, sister, brother, father, or best friend. … [Read more...] about Impact / Zone
Know Your Vital Signs
In the mid-1990s, TxDOT, backed by TTI research, changed its practice for selection and use of more than a dozen traffic control devices. The department also changed the design of several other signs. … [Read more...] about Know Your Vital Signs
Chill: Changing the Way We Drive
This statewide campaign targets aggressive driving behavior on streets and highways, construction zones, and also targets seat belt enforcement. The campaign includes 52 police departments and the … [Read more...] about Chill: Changing the Way We Drive